Roger Federer and Mercedes-Benz Announce a Strategic Partnership in China

Roger Federer and Mercedes-Benz
Mercedes-Benz announced today that they have signed a multiyear advertising and marketing partnership with the No 1 tennis player in the world - Roger Federer. Roger will join the “Swing for the Stars” program, part of the ‘Junior Tennis Development Program’ that Mercedes launched in partnership with the China Tennis Association. Mercedes-Benz “Swing for the Stars” Junior Tennis Development Program is designed to improve junior players’ skills and the coaches’ teaching level.

Roger Federer and Mercedes-Benz
Roger Federer and Mercedes-Benz

Roger Federer and Mercedes-Benz
Roger Federer and Mercedes-Benz